HPS910 PRO HAIR DRYER

Best drying temperature with ThermoProtect temperature

The ThermoProtect temperature provides the optimal drying temperature and gives additional protection from overheating the hair. With the same powerful airflow, you will get the best results in a caring way.

More Care with ion conditioning for shiny, frizz-free hair

Ionic conditioning enables anti-static drying. Charged negative ions eliminate static hair, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth and frizz-free hair that shines beautifully.

More care with Ceramic technology, providing infrared heat

The ceramic element issues far infrared heat,which has a gentle warmth that helps dry your hair from within and protects it from overdrying, without compromising on speed and effectiveness.

Professional 2100W for great styling results

This 2100W professional hairdryer creates a powerful airflow. The resulting combination of power and speed makes drying and styling your hair quicker and easier.

Professional AC motor for 50% longer lifetime

This type of motor is specially developed for the professional market and brings you several benefits. Most important, it has a longer lifespan than usual motors which lengthens the lifetime your hairdryer by 50%. On top of this, is also has an extra powerful airflow, which enables this dryer to dry 45% faster* than other AC motor dryers. *vs. predecessor HP4997.

Salon approved 2.5m cord length

The salon approved long cord length of 2.5m results in improved flexibility and ease of handling, so you can use it anywhere you want.

110km/h drying speed for fast drying

This dryer reaches a drying speed of up to 110km/h, which allows a 40% faster dry than other dryers.* *vs predecessor HP4997

Six flexible speed and temperature settings for full control

The speed and heat required can be easily adjusted to create the perfect style. Six different settings ensure full control for precise and tailored styling.

Cold Shot to set your style

A must-have professional function, the Cold Shot button provides an intense burst of cold air. It is used after styling to finish and set the style.

2 thin (7mm & 9mm) styling concentrators for perfect styling

Perfect styling results with a concentrator for every need - 7mm for precise styling and 9mm nozzle for perfect brushing and polishing of the hair.