By Samsung
Model:

QA98LS03HEKXXS 98" THE FRAME LS03HE QLED 4K SMART TV / FREE BROWN BEZEL

$8,299.00 SGD
Tax included.
Key Features
  • Modern Frame Design with Built-in Solution
  • Art Mode
  • Glare Free with QLED
  • Samsung Vision AI Companion
  • Dimensions: (Set with Stand) 2195.0 x 1303.6 x 432.3 mm (WHD)
  • Dimensions: (Set without Stand) 2195.0 x 1250.3 x 30.9 mm (WHD)
  • 1+2 years warranty by Samsung (with online registration)
Pre-order Disclaimer

This item is only available for pre-order and is currently not in stock. After you place the order, we will take a note of it and contact you once the item is available for arrangement.

-

If your product is eligible for warranty, you can find its registration link here.

Notice

We try our best to provide accurate product information from the manufacturer's or agent's website. However, the information on this page may change without notice, and it may not be accurate if there are specification changes. We recommend checking the manufacturer's site for the latest specs and information.

The answer to your artistic style

Top four features of The Frame TV, including Modern Frame Design with  with Built-in Solution, Art Mode, Glare Free with QLED and Samsung Vision AI Companion.

 

Modern Frame Design with Built-in Solution

Timeless and minimal in form, The Frame blends smoothly into your interior and appears as beautiful as the art it displays. When paired with in-wall installation, The Frame’s presence is elevated even further — creating a refined, flush look that enhances a calm, minimalist aesthetic.1

Minimalist living room with large window, leather armchair, and floor lamp, featuring The Frame TV mounted flush to the wall displaying abstract artwork, blending seamlessly like a framed painting.

 

98-inch Display

Experience a new scale of immersion with a striking 98-inch visual centerpiece. This majestic screen of museum-level proportions transforms your living space into a private gallery, bringing breathtaking depth to curated collections, while also providing a cinematic backdrop for movies and everyday viewing.

98-inch The Frame TV displays vibrant artwork in a bright living room, as a person relaxes in a lounge chair, enjoying an immersive, gallery-like experience.

 

Slim Fit Wall Mount

The Slim Fit Wall Mount brings The Frame near flush to the wall. Combined with the sleek profile of the TV, it helps create a refined gallery look in your home.2

Perspective view of The Frame TV displaying a traditional painting while floating in the air. The Frame then mounts flush to the wall by itself. The angle pivots to a full front view, showcasing The Frame hanging like a masterpiece in an elegant, minimalist living room.

 

Cable connection made quick and simple

Installation Stoppers

Easily connect your devices to The Frame. Its Installation Stoppers extend from the back to create a secure gap between the TV and the wall, making it simple to plug in consoles, sound systems and more — hassle‑free.

 

Height that fits your space

Height-adjustable Stand

With the Height Adjustable Stand, you can raise or lower The Frame to better align the screen with your eye level or create space for devices like a soundbar, giving you greater flexibility in how you set up your space.3


TV when it's on. Art when it's off.

Art Mode

When powered off, The Frame switches into Art Mode, turning your screen into a window to the world's finest art. Enjoy a curated collection of over 370+ free pieces and more from renowned exhibitions in the comfort of your own home.4

Five The Frame TVs are mounted on a gallery-style wall, each displaying a different artwork. The center TV remains fixed, while the other four detach from the wall and float into the air. They then slide behind the center TV and disappear. In the spaces where the TVs once hung, logos of world-famous art institutions and brands appear, including Magnum Photos, Liberty, Belvedere, TOILETPAPER, Vogue, V&A, the Art Institute of Chicago, Art Basel, Museo Nacional del Prado, Musée d’Orsay, MoMA, Tate, The Met.

 

Where your artistic journey begins

Art Home

Art Home helps you organise, browse and manage your favourite pieces on The Frame. You can create playlists, group artworks by theme and adjust how they appear, allowing you to create a truly personalised art experience.6

The Frame TV shows the Art Home interface, displaying curated collections, themed artwork groups, and personalized art playlists.

 

Brightness Sensor

The Frame’s brightness sensor adjusts screen brightness and colour tone based on ambient light. As lighting in your room changes, the display adapts to keep your artworks' refined, polished look.7

 

Motion Sensor

The Frame automatically turns on to display your artwork when it detects movement — and powers off when you leave the room, conserving energy effortlessly.8

 

Matte Canvas & My Photo

Exhibit your personal photos like art on The Frame's Matte Canvas. Transfer pictures from your smartphone or USB to your TV and shuffle between 5 different layouts and 16 colour options in Art Mode. It's the perfect way to display all your best memories.9

 

Glare Free with QLED

The Frame’s Glare Free with QLED display reduces reflections while keeping brightness and colour consistent. Delivering stunning picture quality and lifelike art presentation, it ensures every visual detail is preserved and displayed for you to admire.

The Frame TV with Glare Free QLED displays lifelike abstract art with reduced reflections and consistent brightness in a modern interior.

 

Less reflection, more definition

Anti-Glare Technology

Don't let sunlight or reflections from nearby lamps interfere with your viewing experience. With Anti-Glare Technology, you can clearly see what's on screen, and appreciate the textured details of the art as they were meant to be. Enjoy the art as the art, the TV as the TV.10

Overview Product Type QLED
Display 98"
Refresh Rate 144 Hz VRR (100 Hz Native)
Resolution 3840 x 2160
Product Type QLED
Display Screen Size 98"
Refresh Rate 144 Hz VRR (100 Hz Native)
Resolution 3840 x 2160
DLG 240 Hz
Anti Reflection Glare Free
Video Picture Engine NQ4 AI Gen2 Processor
AI Picture AI Optimised / AI Customisation
HDR (High Dynamic Range) Quantum HDR
HDR 10+ Yes (Adaptive / Gaming)
AI Upscale 4K AI Upscaling
Contrast Dual LED
Viewing Angle Wide Viewing Angle
Micro Dimming Supreme UHD Dimming
Contrast Enhancer Real Depth Enhancer
Motion Technology Motion Xcelerator 144 Hz
Smart Calibration Basic
Filmmaker Mode (FMM) Yes
Supersize Picture Enhancer Yes
HDR Brightness Optimiser Yes
Colour Booster Colour Booster Pro
AI HDR Remastering Auto HDR Remastering

EyeComfort Mode Yes
Audio Dolby Atmos Yes
Object Tracking Sound OTS
Q-Symphony Yes
Sound Output (RMS) 40 W
Speaker Type 2.0.2ch
Active Voice Amplifier Active Voice Amplifier Pro
Adaptive Sound Adaptive Sound Pro
360 Audio Yes
Smart Service (requires Samsung Account login) Operating System Tizen™ Smart TV
Bixby Yes
Web Browser Yes
Works with AI Speaker Google Assistant (SG Only)
SmartThings Hub / Matter Hub / IoT-Sensor Functionality / Quick Remote Yes
Smart Feature Multi Device Experience Mobile to TV, TV initiate mirroring, Sound Mirroring, Wireless TV On
Multi-View up to 2 Videos
Apple AirPlay Yes
Daily+ Yes
Storage Share Yes
Generative Wallpaper Yes
Karaoke Mic Yes
Google Cast Yes
Vision AI Companion Yes (AU, VN, TH, MM, KH, LA, PH, SG)

Soccer / Football Mode AI Soccer / Football Mode
Game Feature Auto Game Mode (ALLM) Yes
Game Motion Plus Yes
Dynamic Black EQ Yes
VRR Yes
Surround Sound Yes
Super Ultra Wide Game View Yes
Game Bar Yes
Mini Map Zoom Yes
FreeSync FreeSync Premium
HGiG Yes
AI Auto Game Mode Yes
AI Gaming Optimizer Yes
Tuner/Broadcasting Digital Broadcasting DVB-T2 (*VN: DVB-T2C)
Analog Tuner Yes
TV Key Support Yes
Connectivity HDMI 4
USB 2 x USB-A
HDMI (High Frame Rate) 4K 144 Hz (for HDMI 1/2/3/4)
Ethernet (LAN) 1
Digital Audio Out (Optical) 1
RF In (Terrestrial / Cable input / Satellite input) 1 / 1(Common Use for Terrestrial) / 0
Ex-Link ( RS-232C ) 1
Wi-Fi Yes (VN : Wi-Fi 6 / SG, ID : Wi-Fi 6E)
Bluetooth Yes (5.3)
Anynet+ (HDMI-CEC) Yes
HDMI Audio Return Channel eARC
Design Design Frame Design
Bezel Type VNB
Front Colour Black
Stand Type Round Feet
Stand Colour Black
Additional Feature Décor Mode Yes
Motion Detection (Frame) Yes
Art Store Yes
Embeded POP Yes
EPG Yes
Extended PVR Yes
IP Control Yes
OSD Language Local Languages
Accessibility Accessibility - Voice Guide Chinese (China), English (UK), Indonesian (Indonesia), Korean (Korea), Vietnamese (Vietnam)
Audio Description Yes
High Contrast Yes
Zoom Menu and Text Yes
SeeColors Yes
Colors Inversion Yes
Grayscale Yes
Auto Picture Off Yes
Magnification Yes
Relumino Yes
Closed Caption (Subtitle) Yes
Multi-output Audio Yes
Sign Language Zoom Yes
Slow Button Repeat Yes
Accessibility Remote Yes
Learn TV Remote Yes
Learn Menu Screen Yes
Accessibility Shortcuts Edit Yes
Auto Menu Sort Yes
Power & Eco Solution Eco Sensor Yes
Power Supply AC220-240 V~ 50/60 Hz
Power Consumption (Max) 350 W
Power Consumption (Stand-by) 0.5 W
Power Consumption (Typical) 202 W
Yearly Power Consumption (EU standard) 369 kWh
Auto Power Off Yes

Auto Power Saving Yes
Dimension Package Size (WxHxD) 2371 x 1420 x 210 mm
Set Size with Stand (WxHxD) 2195.0 x 1303.6 x 432.3 mm
Set Size without Stand (WxHxD) 2195.0 x 1250.3 x 30.9 mm
Stand (Basic) (WxD) 1800.6 x 432.3 mm
Stand (Minimum) (WxD) 444.6 x 432.3 mm
VESA Spec 600 x 400 mm
Weight Package Weight 81.0 kg
Set Weight with Stand 57.9 kg
Set Weight without Stand 56.4 kg
Accessory Slim Fit Wall Mount (Y22) Support Included
Customizable Bezel Support Included
User Manual Yes
Webcam Support Yes
Zigbee / Thread Module Dongle Support
Power Cable Yes

 

Footnotes:

1.We do not provide installation services for the built-in solution.

2.The distance between the wall and TV may vary depending on the wall type and installation method.

3.Supports The Frame 43-85" models. Height Adjustable Stand is not supported on The Frame 32" model. The height adjustment range is 25 mm. Installation layout may vary depending on TV size and soundbar type. The image depicts The Frame 85" model.

4.Requires Wi-Fi and login to Samsung Account. A subscription is required to enjoy all the art from the Art Store. Offers 30 pieces of artwork refreshed monthly through Art Store Streams and supports 70+ complimentary pieces of ambient content throughout the year.

5.Availability may vary by country. The time at which the 30 artwork are delivered each month may vary by region. The timing and frequency at which the artwork are delivered may vary by region. The number of free artwork delivered is subject to change without notice.

6.Art Home UI may vary by region and is subject to change without notice. Though the curations are updated regularly, the updates for the selection of available artwork may vary. Studio Stand sold separately.

7.Brightness sensor performance may vary depending on the ambient brightness level. The sensor does not operate in an environment over 1000 lux.

8.Motion sensor gets activated after turning it on the setting and only operates in Art Mode. Motion sensor performance may vary depending on the light condition. Motion sensor not available in certain countries. (China, Thailand, Nepal, Ukraine)

9.Wi-Fi, Bluetooth or other Internet connection, compatible Android or iOS device and SmartThings app required.

10.Based on testing standards set by UL, i.e., UGR<10 for reflection glare, UGR<22 for discomfort glare, UGR<34 for disability glare.

11.Validation for TV colour accuracy that expresses the same colour under standard light source (D65 based) with paper texture.(Error within ΔE ≤ 3.0 level that a person cannot feel colour difference)

12.To charge the remote with solar energy, set the TV remote down with the solar panel facing up. Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight. In case the remote's battery is depleted, you can charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General & Privacy > Power & Energy Saving > Available Remote Battery).

13.Feature available in certain regions and models.Availability, supported features, and user interface may vary by country, region, model and viewing conditions.Voice commands recognise English, French, Spanish, Portuguese, German, Italian, and Korean, but not all accents, dialects, and expressions are recognised.This feature provides AI-created content, with accuracy not guaranteed — please check results.Requires certain Bluetooth remote (sold separately on some models).In-box remote for some models does not support voice recognition. Requires either a Mobile Quick Remote or separately purchased Bluetooth remote.Feature accessible via the AI button, or the Home button (long press) on remote control without an AI button.

14.Tizen OS upgrades will be supported for up to 7 years starting from 2026, for products released in the year 2026. Please note that the upgrade does not cover hardware-related performance, features or durability.

Key feature may different from Key Spec

Customer Reviews